winning the biggest tender on the market with unipetrol
Led the 4-person team tackling the biggest open tender on the Czech market.
The brief was to (a) overhaul the main website and B2B portfolio, (b) create a 360 brand campaign and (c) multiple seasonal campaigns for brands in the Unipetrol portfolio.
Responsibilities included qualitative research into target audience, brand communication, strategy development, and liaising with the Heads of Marketing.
Agency: Geometry Prague
Creatives: Kai Granaas, Andrii Didyk, Anna Matoušková
Senior Account: Polina Kirichuk